- Certification discount
- Access to virtual event
- Onsite admittance to keynotes, Alloys Alley, training, activations, meals, Happy Hour, entertainment, and Torchie Awards
- 8:00 AM
Registration and Breakfast
- 8:45 AM
Training and Certification
- 11:45 PM
Lunch
- 12:30 PM
Keynote Experience with Omar Johnson
- 2:15 PM
Afternoon Sessions
- 4:30 PM
Keynote Experience with Leslie Odom Jr.
- 6:00 PM
Opening Party
- 8:00 AM
Registration and Breakfast
- 9:00 AM
Morning Keynotes
- 12:00 PM
Lunch
- 1:00 PM
Afternoon Sessions
- 4:45 PM
Keynote Experience with Guy Raz
- What is Forge?
Braze Forge is our annual customer conference where marketers and their tech partners come together to learn and network. Forge is the place for anyone touching customer engagement. With a focus on Braze solutions, marketing tools and best practices, and forward-thinking ideas, Forge sets attendees up for long-term success. Forge will educate, inform, and inspire.
- Who should attend Forge?
Anyone who touches the customer experience—marketing, growth, and engagement team members, as well as developers interested in learning about best practices and tools to deliver brilliant customer experiences in today’s fast-evolving technology landscape.
- When and where is Forge?
Oct 16-17, 2023
Metropolitan Pavilion
125 W 18th St, New York, NY 10011 - How can I register for Forge?
Click the register button above, or click here
- Will there be a virtual Forge?
We will have a virtual accompaniment to the in-person Forge. Registration for the digital event is available here.
- Can I speak at Forge?
Please check out our call for speakers form here
- When will the Forge agenda be available?
The Forge website will be updated on an ongoing basis as speakers and sessions are confirmed.
- Can my company sponsor Forge?
To inquire about sponsoring this year’s Forge, please reach out to forge-nyc-sponsorships@braze.com.
- What is your cancellation and transfer policy?
Registrations are non-refundable. However, you can transfer your registration to another individual before September 29, 2023. Please reach out to forge_events@braze.com to transfer your ticket.
- What are the nearest airports to Metropolitan Pavilion?
(Note: All times may vary depending upon traffic and transit schedules.)
Newark (EWR): 1 hour by car, 1 hour by public transit
John F Kennedy (JFK): 1 hour by car, 1 hour by public transit
LaGuardia (LGA): 45 minutes by car, 45 minutes by public transit
- What are the closest trains and subways to Metropolitan Pavilion?
14 Street Stations: L, 1, 2, 3, PATH
18 Street Stations: 1,2
23 Street Station: F, M, PATH
Amtrak services the Northeast Corridor between Boston and Washington, D.C., and stops at Penn Station in Manhattan; Amtrak riders can take the 1/2/3 to Metropolitan Pavilion.
- Is there onsite parking available at Metropolitan Pavilion?
There is no onsite parking at Metropolitan Pavilion so we highly encourage rideshare or public transit. The nearest parking garage is listed below: MP W 20 LLC 180 West 20th Street New York, NY 10011 Between 6th & 7th Ave. (212) 488-5900
- What nearby hotels would you recommend?
Recommended hotels within walking distance are listed below. There are no conference blocks for Forge attendees, but feel free to reach out to the hotels directly for rates.
W New York Union Square (10 min walk): 201 Park Ave S, New York, NY 10003 (212-253-9119)
Motto by Hilton (8 min walk): 113 W 24th St, New York, NY 10001 (212-668-8624)
Dream Downtown (10 min walk): 355 W 16th St, New York, NY 10011, (212-229-2559)
The Moore (10 min walk): 52 W 13th St, New York, NY 10011, (212-375-1300)
Four Points by Sheraton Chelsea (10 min walk): 160 W 25th St, New York, NY 10001, (212-627-1888)
Walker Hotel Greenwich Village (8 min walk): 52 W 13th St, New York, NY 10011, (212-375-1300)
- What’s the weather like in New York City in October?
October is one of the best months to visit NYC. Average temperatures during mid October can range from lows in the mid 50s to highs in the low 70s.
- Is there a dress code?
Nope. Feel free to wear what you’re most comfortable in.
- I have dietary restrictions. How can I alert the conference organizers?
When registering for a conference ticket, make sure to select your dietary preferences during the process.
New York City
Metropolitan Pavilion
October 16-17
When Technology Goes Right

Forge is the can't-miss event for anyone who wants to up their customer engagement game.
Whether you're a marketing and growth specialist, an engagement team member, or a developer, Forge is for anyone who wants to learn more about the best practices and best-in-breed tools that are helping brands get customer engagement right.
We’ve all suffered through technology that has gone wrong, or at the very least not as advertised. It kills budgets, lowers morale, and squashes creativity. But what happens when technology, specifically marketing technology, gets it right? That’s exactly what we’ll be exploring.
This year’s edition will feature two days of insights, inspiring content, hands-on workshops, and educational opportunities featuring leading brands, seasoned thought leaders, and Braze SMEs who are leveraging the upside of tech!
Join us as we explore the ins-and-outs of customer retention, dig into the role data plays in real-time personalization, provide guidance on optimizing your marketing technology stack, and so much more.
Forge empowers you to learn, connect, and create with a trusted community of experts, making it easier to stay ahead of the curve and to engage effectively with today’s consumers.
Speakers

LESLIE ODOM JR.
Tony & Grammy Award-Winning Performer

GUY RAZ
Award-Winning Reporter, Radio & Podcast Host and Creator

OMAR JOHNSON
Founder of ØPUS United and Former CMO of Beats by Dre

MATTHEW DONOVAN
VP of Marketing Technology and Operations
FanDuel

JULIANA LAM
Manager of Analytics
Equinox

ALLEGRA KRISHNAN
Chief Loyalty & Engagement Officer
McDonald's

MEENAKSHI NAGARAJAN
SVP, Chief Digital Officer
Panera Bread

HOWARD LEE
Senior Manager, Campaigns Marketing
The Walt Disney Company
Past Attendees From:







Tickets
Early Bird | Offer ends August 27 - SOLD OUT!
Full Access Pass
679
Full Access Group Pass
429
each for 3 or more tickets ($250 off)
Regular
Full Access Pass
799
Full Access Group Pass
549
each for 3 or more tickets ($250 off)
Agenda at a Glance
Agenda at a Glance
Tracks and Sessions
Tracks and Sessions
Big Swings With Braze
Seamless Customer Experiences Across Email and Mobile with e.l.f. Cosmetics, Inc.
Powering Growth with Testing and Personalization with Panera Bread
Brands Getting It Right With Braze
Effective Customer Engagement, the Disney Way with Disney Streaming, ABC News, Marvel, ESPN, and National Geographic
Powerful Tech For Professional Growth
How Marketers and Technical Teams Can Work Together Better with Stash, VSCO, and LTK
Growing a Marketing Career in a Challenging Landscape with Lifesum and Hungryroot
Be a Braze Expert
What’s New in Product: A Practical Deep Dive with the Braze Learning Team
The Content Card Difference with Equinox and Second Dinner
The Palladium Sessions (invite-only)
Women in Leadership Brunch with Elle@Braze and Cleo Wade
Design Your Tech and Creativity Plan with WARC
Tech For The Win
Sessions Coming Soon

We know not everyone can make it to New York to experience Forge 2023 in person, and that's why Braze has created Forge Digital for you!
Learn More →
The Braze Torchie Awards celebrate those who are building the future of customer engagement—the Braze users who build campaigns faster, smarter, and always with their customers in mind. Winners will be announced and celebrated at Forge 2023.
Sponsors
































Register Now
When you register for this event, you are choosing to share your data with each co-sponsor individually for event management purposes. Your data is made available to each co-sponsor, and this does not constitute a "sale" of your data from Braze to any sponsor, under applicable privacy law. You will not be contacted by sponsors for marketing purposes unless you opt into sponsor marketing communications.
Regular ticket purchase is only open to customers and prospective customers. Partners who are interested in attending Forge can only obtain tickets via sponsorship – for more information on sponsorship opportunities, please reach out to your partner manager. If Partners inadvertently purchase tickets via open registration they will be canceled and refunded.