Christy Poulos is the VP of Product Marketing at Braze, where she leads product and industry marketing strategy for the company's market-leading customer engagement platform. She brings more than 20 years of experience in B2B SaaS and AI-focused marketing, with deep expertise in customer engagement, marketing automation, positioning, launches, and go-to-market strategy. Before Braze, Christy held marketing leadership roles at Salesforce, Symantec, and AbbVie-backed Allergan Data Labs. She has built and led teams across product marketing, brand, customer success, and GTM, and has spent much of her career helping companies turn complex technology into clear stories, stronger market positions, and practical programs that drive business growth.